Nommon Skincare
Creative Direction, Strategy, Marketing, Branding, Visual identity, Go-To-Market, Campaign Strategy/plan, PR, CRM, SoMe, Newsletters, Launch, Influencer Collab, Client Management, Leadership & more.
Desenio Group: Head of Brand & Comm
Leadership, Branding, Strategy, Marketing, Creative Direction, SoMe, PR, Newsletter, Translations, Automation, Influencer Marketing, Collaboration, Operational Management, CRM, & more.
Joanna is a creative & strategic brand leader with a global mindset. She has a proven ability to build brands that connect—combining creativity, clarity & performance. She lead’s with empathy & vision, empowering teams to create high-impact, meaningful work.
Cook’s Club Hotel Brand
Creative Direction, Leadership, Branding, Photo & Video, Concept, Omni-channel, Production, Web Design, UX/UI, SoMe Strategy, Influencer Marketing, Merch & more.
Jolin Print
Brand Strategy, D2C, B2B, E-commerce, SEO, Paid Marketing, Influencer Marketing, SoMe, Creative Direction, PR, Content Creation, Campaigns, Wholesale, Management, Sustainability
Thomas Cook Mixed Work
Creative Direction, Strategy, Photo & Video concept, Guidelines, Brand Development, Ideation SoMe, Grading, Creative Vision, Production, Innovation, Cross-Departmental Coordination, & more.
Thomas Cook Supporting Campaign
Creative Direction, Concept Development, Photo & Video concept, Pre & Post Production, Team Curation, Leadership, Brief, Shoot Planning, Location Scouting, & more.
With experience across in-house, agency, & consultancy roles, She bring a 360° perspective on brand strategy, scalable marketing solutions, collaboration, & storytelling
Thomas Cook Global Campaign
Creative Direction, Photo & Video concept, Production, Project Management, Leadership, Brief, Shoot Planning, Location Scouting
Oriflame Trend Book’s
Art Direction, Trend research, Shoot, Concept & Photo production, Post production, Casting, Stakeholder Management & more
While her recent focus lies within lifestyle; beauty, travel, & interior design, Joanna's expertise extends across various sectors including technology, sports & banking.
Kaika for Urchinomics
Brand Identity & Guidelines, Logo Design, Typography, Visual Language, Illustration, Strategic Positioning, Web Design.
Oriflame: Novage
Strategic Positioning, Brand Concept, Creative Vision, Creative Brand Direction, Stakeholder Management
Joanna brings over two decades of diverse experience, having worked on projects with renowned companies & brands including Sony, Citibank, Gallup, Ford, Plantagen, Oriflame, Lexington, 3, Target, Smirnoff, Merrill Lynch, Cetes Cosmetics, Kronan Cyklar, SATS, Svenska Golfförbundet, Casa Cook, Sunwing, New York Stock Exchange, & more.
Oriflame 50th Anniversary
Art Direction, Concept, Shoot, Concept & Photo production, Post production, Casting etc.
Oriflame: EcoBeauty
Strategic Positioning, Brand Concept, Creative Vision, Creative Brand Direction, Stakeholder Management
Inspiration My Home Magazine
Creative Direction, Content Creation, Digital Media, E-commerce Design, Journalism & more.
Daisy Beauty Magazine
Art Direction, Layout, Typography, Photoshoot, Production, Web Design.
Echoes Communication Corporate Identity
Brand Identity, Logo Design, Typography
Fotosidan
Art Direction, Layout, Design, Typography